A Fractional CMO offers strategic marketing guidance part-time, ideal for small businesses seeking cost-effective expertise to boost brand identity and drive growth.
Advertising on Angi poses challenges for service providers, including high costs, limited reach, mixed reviews, and variable lead quality, making it hard to succeed.
Infrequent monitoring of Google Ads, stagnant metrics, lack of A/B testing, and neglecting features like ad extensions indicate mismanagement and inadequate optimization efforts.
Lead generation agencies focus on attracting potential customers, while marketing agencies enhance brand awareness. Together, they strengthen small business growth.
